SaaS content for one person bands

Get inspiration on how to work with content strategy frameworks, so your executive team can understand what you want to accomplish. If your executive team understands the What? How? and Why? behind your decisions, you’ll have easier buy-ins for your strategy.

Instead of writing about writing, let’s break down and review real content assets and analyse what to steal and what to avoid. SEO blogs, newsletters, sale emails, ads, social posts… no content asset is excluded from the breakdown.

Let’s explore research methods that will help you understand your audience, base your decisions on evidence, when you have to make a gut-feeling decision (we all need to make them), have the comfort of as much data as possible.

All the work you do in creating strategy, crafting content, and conducting research is valuable, but how do you make sense of it all? Many startups struggle with a lack of structure in documenting their processes. Become a champion of organizing and structuring processes to help you stay sane.